Suren Avunjian

Suren Avunjian is a seasoned serial entrepreneur who is passionate about helping companies win in their markets by applying his experience driving strategy, operational excellence and innovation at the right time and the right opportunity. He oversaw the development and exit of numerous B2B software platforms, has investments in tech funds, and real estate development.

Early in his career, Suren played a critical role in building several start-up businesses as well as advising well-established organizations. Suren’s entrepreneurial journey eventually led him to the position of CTO of the largest privately held laboratory in California. Successfully enabling the organization with cutting-edge technologies the business was able to scale x20 in testing volume within seven years. The lab was acquired by LabCorp in 2006, prompting Suren to launch LigoLab.

LigoLab Information Systems is the leading provider of innovative end-to-end healthcare software to laboratories, servicing 100+ facilities nationwide. LigoLab's mission is to help laboratories reduce errors, scale their operations and revenues.

In February of 2020, Suren and his team swiftly built TestDirectly, a direct-to-consumer portal that facilitates safe and easy sample collecting and processing. The team is launching laboratories and drive-through processing of COVID-19 testing in days to help increase capacity, accessibility, and eliminate risks of exposure for patients and healthcare providers.